Discover the meaning behind the hummingbird of Ushuaïa Ibiza.


Ushuaïa Ibiza Beach Hotel is synonymous with fun, freedom, and the finer things in life. This is a place to feel truly special! As well as being the world’s most famous open-air club with gastronomic experiences to satisfy even the most demanding palates, design and art are essential to our brand. And, one of the symbols that best represents our vision is our iconic red hummingbird logo.

Countless symbolic meanings have been attributed to this tiny, yet lightning-fast, bird. Did you know that a hummingbird flaps its wings 90 times a second? Yes, that’s an incredible 5,400 times a minute! Despite being the world’s smallest bird, hummingbirds are incredibly robust and can cover up to 800 kilometres in a single flight. What’s more, it is the only bird known to fly backwards! It’s incredible! It’s unexpected! It’s Ushuaïa Ibiza!

Hummingbirds come in a spectacular range of colours, yet the most common type sports a beautiful metallic green plumage. However, at Ushuaïa Ibiza, our hummingbird is red to symbolise the most exciting clubbing experience on the island. What is the symbolism of the hummingbird? As the only bird known to fly backwards, hummingbirds are believed to be guardians of time. Hummingbirds are agile, fast, and flexible. They can adapt instantly and thrive on change. It’s said that when a hummingbird crosses your path, it is trying to show you the importance of happiness and the little things in life. Hummingbirds are dynamic creatures that live in the moment. They make the most of their surroundings and pour this positive energy back into the world. Does this philosophy sound familiar? Hummingbirds can cover vast distances, which is quite incredible for such a small creature! They remind us of the hidden strength inside ourselves. In addition, hummingbirds are believed to transport positive messages and hold the secrets to some of our most cherished dreams. In some ancient cultures, hummingbirds were associated with resurrection, rebirth and starting over; a powerful concept enshrined in mystery and romanticism. This sense of enigma is at the heart of the Ushuaïa Ibiza experience!

The red hummingbird of Ushuaïa Ibiza Beach Hotel landed on the island seven years ago. With over 400 rooms, the finest beach clubs and restaurants, events featuring the world’s best DJs and the most discerning international clubbers, the red hummingbird has circled the globe countless times to create the visual identity of the most revered open-air club of all time.

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